Understand Your Users and Competitors. Navigate the Peaks and Valleys of UX.

Mountain

I needed a solution to help me identify the reasons behind poor conversions

Gear

You can easily look up Leads by any of the information listed on their profile

Peak

It becomes a lot easier to see who is worth pursuing and who is not

Hazard

It can be a bit limiting when it comes to reports


Unlock the essence of user experiences. Autolight categorizes user feedback into Mountains, Gear, Peaks, and Hazards, revealing hidden stories from interviews, focus groups, usability tests, support tickets, and competitor reviews.

How It Works

Autolight simplifies qualitative data analysis by automatically categorizing feedback using the mountain metaphor, transforming user research data into actionable insights.

Uniform
Mountain: Pinpoint Challenges

Identify the primary goals and obstacles users face to understand their needs.

Clear
Gear: Highlight Useful Features

Discover the tools and features users find helpful in overcoming their challenges.

Organized
Peak: Celebrate Successes

Capture the achievements and positive outcomes users experience or expect.

Organized
Hazard: Navigate Obstacles

Identify limitations and issues users encounter, providing ideas for improvements.

Benefits of Using Autolight

Gain a comprehensive view of user experiences across multiple qualitative data sources.

1

Structured

Systematically categorize feedback to easily spot patterns and trends

2

Actionable

Translate user data into specific improvements for products

3

Compelling

Share compelling narratives and direct quotes with stakeholders

Data Sources

Autolight provides valuable insights based on a wide range of qualitative data sources. Your data remains secure because the text that you analyze is never saved or logged.

Organized
Online Reviews

Capture insights from your users and competitor reviews

Uniform
User Interviews

Extract pain points and successes from conversations

Organized
Support Tickets

Analyze frequent issues and find common resolutions

Clear
Focus Groups

Understand collective goals and shared experiences

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